Libraries in blogosphere: Modern trends

Abstract

The activities of libraries in blogosphere as a segment of their presence in the media space in respect of realizing a humanistic mission of a library is considered.

The statistical data on the quantity of library blogs in 2010–2017 are presented. It is indicated that the total quantity of library blogs increases, but the quantity of those keeping updated at present reduces. The updated blogs (despite of relatively small amount of subscribers) operate actively enough which is proved by the year-to-year growing quantity of posts and users’ responses.

The activities university libraries in blogosphere (2016–2018) in respect of contents of content and frequency of its updating, amount of user audience, level of interaction with users and their subject preferences are analyzed. The accent is made on the statement that contents of the majority of blogs is oriented towards education and cultural growth. The importance of interaction with user groups is highlighted. The conclusions are made on the necessity of activating libraries’ activities in blogosphere on the basis of searching the cross points of libraries’ and users’ interests, studying users’ requests and accenting the attention on humanistic principles of the society development.