Main vectors of innovative work at the university academic libraries

Abstract

The author examines the innovative user services at academic university libraries. The experience of Vitebsk P. M. Masherov State University Scientific Library is discussed. The author names and characterizes the priority vectors of innovative services, e. g. building the institutional open access repository, promotion of the university researchers’ publications in information and analytical systems, using modern methods of book popularization to promote reading among the young adults, etc. The University repository won the third place among Belarus university repositories. The author points to different impact factors influencing the libraries during different historical periods. In the early 21st century, computer technologies act as an accelerator factor. The Library holds training workshops for the University employees on generating authors’ accounts within the Google Scholar system, and, as a result all the University’s scholars and researchers have got their personal accounts. The database of the personal www-pages of the professors and faculty of Vitebsk P. M. Masherov State University is generated; other innovative activities are described, e. g. working via the social media, reading promotion, virtual book displays, new acquisitions reviews, etc.