Natural-science, technocracy and humanistic conceptions of noosphere are considered as the hypothetical future state of society in that Reason will take the priority place. Natural sciences defined the site of noosphere in an evolution of Universe. Now a task to choose the way of transformation of modern civilization in the reasonable shell of Earth, id est noosphere, stands before social sciences. Two ways are possible: technological way of unlimited increase of technical power and humanistic way of inlightening and perfection of man. Both ways are analysed from the point of view of bibliofuturology. Paid attention to the strategic tasks ofRussian Federation, proclaimed by the President Putin. The necessity of the purposeful forming of "noospheric man" as creator and inhabitant of reasonable noosphere is substantiated. The decision role of libraries is shown in this process. Bibliosphere is the primary and central area of noosphere. Studies about a noosphere include bibliofuturology as one of the divisions.

Currently, the creation of strategic documents and the implementation of the action plan to achieve the goals and objectives set out in such documents is widespread among large business companies, both manufacturing and mining sectors, the retail sector, as well as elevated to the rank of mandatory for corporations with state participation, Federal state unitary Enterprises and a number of similar organizations. Such requirements are imposed on a number of sectors of the economy, and the cultural sector, where there are two documents of strategic goal – settingthe Basis of the state cultural policy and the Strategy of the state cultural policy, has not escaped this.

It is important that these strategic planning documents, which represent a whole body of normative legal acts defining the goals and directions of the country's development, are of significant legal significance, as they are approved by the Decrees of the President of the Russian Federation or by resolutions and orders of the Government of the Russian Federation, which, in particular, means that they are binding.

The article is devoted to the analysis of approaches to the definition of the role of libraries presented in various strategic documents of the Federal level, approved in recent years, which in a General sense can be considered clearly formulated "state order" for the implementation of which the activities of public libraries of the country should be focused in the coming years and in the long term.

Currently, the creation of strategic documents and the implementation of the action plan to achieve the goals and objectives set out in such documents is widespread among large business companies, both manufacturing and mining sectors, the retail sector, as well as elevated to the rank of mandatory for corporations with state participation, Federal state unitary Enterprises and a number of similar organizations. Such requirements are imposed on a number of sectors of the economy, and the cultural sector, where there are two documents of strategic goal – settingthe Basis of the state cultural policy and the Strategy of the state cultural policy, has not escaped this.

It is important that these strategic planning documents, which represent a whole body of normative legal acts defining the goals and directions of the country's development, are of significant legal significance, as they are approved by the Decrees of the President of the Russian Federation or by resolutions and orders of the Government of the Russian Federation, which, in particular, means that they are binding.

The article is devoted to the analysis of approaches to the definition of the role of libraries presented in various strategic documents of the Federal level, approved in recent years, which in a General sense can be considered clearly formulated "state order" for the implementation of which the activities of public libraries of the country should be focused in the coming years and in the long term.

The article is devoted to the definition of the effectiveness of libraries activities and aims to offer workable methods of its evaluation. The solution of this problem is relevant for the management of the library industry. Clarification of the concept of "efficiency of library activities", "social efficiency", "economic efficiency", "organizational efficiency", "technological efficiency". Various options for measuring and calculating efficiency at the level of the library are set out. In order to discuss the proposed lists of indicators that can be used to determine the various types of efficiency of library activities. Particular attention is paid to the evaluation of social and organizational effectiveness as least developed in management theory as applied to specific activities of libraries. The methodology for calculating the composite efficiency index is described in details. This indicator, according to the authors of the article, can be used to make responsible managerial decisions, which are based on a comparative analysis of the activities of libraries that differ in status, resource base, user contingent, and targets. The proposed toolkit combines the results of an analysis of the activities by the elements. The specificity of the proposed solution is that it should be used in the calculation of individual indicators and composite indices of the effectiveness of the priorities of the tasks that lie in each period before the cultural sector as a whole and the specific objects to be solved – the objects of analysis.

The author analyses the results of the survey of the trainees of the Higher Library Courses of the Russian State Library on the key issues of the conceptual paper by Vadim Stepanov “The Libraries and librarians in the nearest 20 years, or waiting for singularity”, published in the “Scientific and technical libraries “ journal, № 2, 2018). Stepanov calls for transforming the li-

braries into radically different institutions which he considers the only way to avoid the disaster in the information era. Stepanov considers the libraries to be the outposts of extreme conservatism and archaism, and argues that their acquisitions of printed materials in the era of digital resources makes no sense. The audience of the Higher Library Courses is made mainly of the professionals with the university (non-library) background, who are at the same time the practicing librarians, or those who are learning to become librarians. Generally, they have rejected such attitude and supported the original core nature of libraries though insisted that the libraries had to be continuously enriched with new titles, creatively designed and well equipped for better user services. The trainees of the Higher Library Courses have given their consent to the author to use the survey results.

Тhe problems of library services integration into social media are considered. The main activities of the library specialist working in social media are revealed. The opinion is expressed that the library account in social networks has not only a marketing function, but also an educational and service one. The example of applied research "Activities of municipal public libraries in Belgorod region on the grounds" held in 2016, Belgorod state universal scientific library, lists the shortcomings of the mission of the municipal libraries of the region in social networks, among them the lack of system and low frequency, incorrect processing of accounts, poor navigation, insufficient efficiency in answering queries of users and the support of dialogue. It is proved that the insufficient realization of the potential of social networks as a resource for promoting libraries and a platform for full library and information services is due to human resources. It is concluded that the library, the leading representation of the library in social networks, requires an employee at a separate rate for work in social networks.

The paper presents the main technological stages of deep the matic indexing and its benefitsfor the information center acquisitions service. The most common problems of journal thematic attribution as a whole in global citation indexes are considered. It is argued that deep document indexing leads to an unlimited number of document subject headings thus creating serials multiple thematic profiles that represent an increasing number of interdisciplinary studies. The specific examples demonstrate the dynamic links formation between the publication and a certain set of thematic headings, which makes it possible to identify productive publications with different basic profiles for specific subject areas.

A comparative study of 2016–2017 chemistry document arrays for VINITI RAS and Scopus journals selections was conducted. The Scopus journals analysis was carried out using the Scimagotools. In the Scopus database, the most representative thematic category is determined as "Chemistry, miscellaneous", which includes both polythematic and highly specialized publications. The maximum flow of Russian editionsarticles is noted in the field of physical chemistry with a significant number of productive journals with a basic physical profile.

This model of deep thematic indexing allows the information center acquisitionsservice to monitor the content of various subject areas and ensure the completeness of the resulting documentsetsfor the information products.

Within the “academic library – researcher/professional” pair, the library has to know what resources it has to obtain to meet information and document needs of users; while the researcher want to know in which journal, primarily foreign one, they should publish their research findings. The authors analyze the correlation between the journals that the library provide in various modes and those where the researcher publish their works. They examine the possibility for applying bibliometrical methods to analyze this correlation. By the example of the chemical sciences, the authors investigate into the correlation between the journals in Scopus Database accessed online by RAS Siberian Branch researchers, and those where the latter publish their works, and conclude that providing resources to scientists and the researchers’ selecting journals for publishing are related not enough: users need to get information on all related journals; there is also the need for the national subscription for all journals for them to select the periodical for publications more precisely. The data cited by the authors will make the base to substantiate subscription for academic journals and to develop collection development program.

The experience of building and use of the image catalogs at the Library of Pushchino Science Center of theRussianAcademyof Sciences and RAS Library for Natural Sciences is examined. The differences between the catalogs are identified: the former comprises the scanned systematic catalog, and the latter – the alphabet catalog of foreign books. Two different approaches toward retroconversion are analyzed. In Pushchino, the Library preferred hand input into the ecatalog to retroconversion on the basis of the completed systematic image catalog. The systematic image catalog is heavily used in the library services and available via the Library’s www-site. Instead, the RAS Library for Natural Sciences after having scanned and edited the alphabet catalog of foreign books, implemented the function of book search and ordering from the image catalog. The prospects and tasks for acquiring retro-entries to the e-catalogs are discussed. The Library of RAS Pushchino Science Center is to complete the retroconvesion of the alphabet card catalog and editing of the systematic image catalog. The RAS Library for Natural Sciences is to generate the image catalog of national book publications.